David Arnoux

Sound familiar?

"I set up Claude Code. I wrote a CLAUDE.md. I even connected a few MCPs. But when I ask it for GTM advice, it gives me the same generic stuff I could find on any marketing blog."

The problem isn't Claude. Claude is brilliant. The problem is that a blank second brain is like hiring a consultant with amnesia. Smart, but no context, no methodology, no opinions. You need a brain that already knows GTM.

Installation

We help you install it. Step by step.

35% of our early access list has never used Claude Code before. That's fine. Whether you're brand new or already running a setup, we guide you through the full installation. The Kickstart and Done-With-You packages include a live session where we do it together.

REQUIREMENT: You need a Claude Pro ($20/mo) or Max ($100/mo) subscription from Anthropic. This is separate from the brain purchase. Get it here.

01

Onboarding Questionnaire

Tell us about your business: what you sell, who you sell to, what your goals are, what tools you use. The brain configures itself around your answers. Not a generic install: a personalized GTM system.

02

Install & Connect Your Data

Never opened a terminal? No problem. We walk you through every step: installing Claude Code, cloning the brain, connecting your tools. Slack, Notion, CRM, analytics. The brain starts reading your actual business data.

03

Run Your First Audit

Type /audit and watch the brain tear down your funnel. Messaging analysis, CTA effectiveness, trust signals, competitive gaps. Output opens in your browser as a visual report. This is the wow moment.

04

Build Your First Dashboard

The brain generates a GTM performance dashboard from your connected data sources. KPIs, funnel metrics, pipeline health. Visual, shareable, updated automatically. You'll show this to your team and they'll lose it.

05

Start Running Playbooks

Now the brain knows your business and sees your data. Start applying playbooks: positioning, outbound, content, SEO. Each one builds on the last. The brain compounds over time.

Real Results From Real Buyers

What buyers are shipping with the brain

Real WhatsApp messages from week-one buyers, shared with their permission. Two operators, two stacks, same compounding system underneath.

7 days in / 6.6x ROI target

Two founders. No marketing team. 2 hours a day on GTM. $1,500 MRR today, targeting $10K by end of July. Brain installed 7 days ago.

Chris review: connected 7 data sources, built headless morning briefing, created 3 custom commands, ran full email audit, 17 deliverables, Brain Health 78/100, Level 7/10. $1,500 MRR to $10K goal, ROI 6.6x in under 3 months.

3 companies / running for weeks

Brain running across 3 companies. Clarity on positioning, pipeline bottlenecks, KPIs. Strategic conversations sharper, decisions land faster, things that used to live in heads now visible from the dashboard.

Alex review: brain running for three companies, clarity on positioning, bottlenecks in the pipeline, priorities, KPIs. Quarterly objectives connect to real time and capacity. Strategic conversations sharper, decisions land faster, things that lived in heads now visible from the dashboard. Inspired to automate financial administration using the same methodology.

What's actually broken

You're spending hours on setup instead of strategy.

Generic Outputs

Claude gives textbook answers. "Define your ICP." "Build a content strategy." You already know that. You need specific frameworks tested across real funnels, real sales cycles, real revenue targets.

Zero Institutional Memory

Every session starts from scratch. No memory of your positioning, your funnel metrics, your competitive moves, your last three campaigns. You waste 20 minutes re-explaining context before doing actual work.

No Methodology

No discovery framework. No audit process. No structured playbook for going from "we need more pipeline" to "here's a 90-day roadmap with specific actions." Just you and a prompt.

Disconnected Everything

Your data is in Slack. Your docs are in Notion. Your analytics are in PostHog. Your CRM is somewhere else. Claude can't see any of it. You're copy-pasting between tabs like it's 2019.

Wait, what is a Second Brain?

An AI system that knows your entire business.

A second brain is not a chatbot. It's not a prompt library. It's not a fancy CLAUDE.md file. It's a persistent AI system that remembers everything about how you work: your frameworks, your client history, your quality standards, your data sources, your preferences. It lives in your terminal (or browser), it connects to your tools, and it gets smarter every time you use it.

ChatGPT / Browser Claude

Forgets everything between sessions
Generic responses, no business context
Manual prompting every single time
Can't access your files or tools
Copy-paste between apps, constantly

A Second Brain

Remembers everything, permanently
Trained on YOUR methodology and standards
One-click workflows: /audit, /research, /roadmap
Reads your Slack, Notion, CRM, analytics directly
Stores everything in your own GitHub repo

The Real Question

What if your AI already knew you?

Right now, every time you open Claude, you start from zero. You re-explain your business, your ICP, your competitive landscape, your tone of voice. That's 200+ hours per year gone to re-explaining context. A second brain eliminates that entirely. It knows who you are, what you're working on, and what you've done before. It picks up where you left off.

Now imagine that brain also comes loaded with 100+ GTM playbooks from someone who's run companies to €20M+ revenue and trained 500+ teams on GTM strategy. That's what this is.

See How It's Built

The Compounding Advantage

Static context vs. engineered context.

Most setups are static. You write a CLAUDE.md once, update it occasionally, and never really evolve it. Static context produces marginal, one-time gains. You get a small boost and then plateau.

Static Context

Write CLAUDE.md once. Maybe update it after a few weeks. Generic instructions that don't adapt. No memory between sessions. No learning from mistakes. Same quality output on day 1 and day 100. A one-time snapshot that the creator moves on from.

Engineered Context (This Brain)

Memory that persists and compounds. After 50+ sessions, your brain contains hard-won lessons that no template can provide. It becomes institutional knowledge: a living system that captures what went wrong, what worked, and how to do it better next time. Quality improves as the system learns. The gains compound.

This is the difference between using AI as a tool and having AI as a partner. The GTM x AI Second Brain is engineered context from day one, and it only gets better.

Built for How You Actually Work

Not a template you'll abandon in two weeks.

We've all downloaded productivity tools, used them for a week, and moved on. This is different. The onboarding questionnaire maps the brain to your actual workflow: what you sell, who you sell to, what tools you use, what your goals are. The brain adapts to you, not the other way around.

Personalized From Day One

The onboarding questionnaire captures your business model, ICP, competitive landscape, current funnel metrics, tool stack and 3-month goals. The brain configures itself around YOUR answers. Two people can install the same brain and get completely different setups because their businesses are different.

Accumulates How You Work Over Time

Every correction you make, every preference you express, every lesson from a project: the brain stores it. After a month, it knows your writing voice, your decision-making patterns, your pet peeves. After three months, it's genuinely difficult to replace because it contains your institutional knowledge.

You're Never On Your Own

Join the community to ask questions, share wins and debug issues. A place to exchange best practices, adapt playbooks to your use case and learn from other users. And if you're struggling to get set up, book a 1:1 session with David and he'll configure everything with you, live. That's the Kickstart and Done-With-You packages.

Introducing

The world's most complete GTM x AI Second Brain.

Not a prompt library. Not a template pack. A ready-to-use AI-powered go-to-market operating system that you install, adapt to your business and start using immediately.

Every playbook was extracted from real client work. Every skill was built because I needed it. Every framework was tested across multiple companies before it went into the brain. This is my daily driver, and now it's yours.

100+

Playbooks & Frameworks

Positioning, sales, demand gen, copywriting, SEO/GEO, pricing, AI agents, analytics. Original methodology plus canonical frameworks from Sharp, Schwartz, Dunford and more. All ready to use out of the box.

100+

Automated Skills

Type a slash command, get a deliverable. /gtm-roadmap, /audit, /research, /icp, /positioning, /battlecard, /seo-audit, /geo-audit, /pseo-builder, /abm-plan, /email-sequence, /landing-page, /infographic, /ad-copy, /kpi-dashboard, /funnel-report, /linkedin, /carousel, /proposal, /call-prep and 60 more. Full workflows across 12 categories, not single prompts.

100+

Specialized AI Agents

Researcher, deck creator, content writer, SEO analyst, competitive intel, sales enablement, data analyst, outbound prospector, ad creative, community manager, onboarding specialist, meeting prep, funnel auditor, retention strategist, brand voice guardian. Each with its own tools, permissions and knowledge base. They work in parallel.

Active

Community of Practitioners

You're not figuring this out alone. WhatsApp support group, weekly best practices and a growing community of builders using the same system. And if you're stuck, David will sit with you and set it up.

How It Works

Four layers. One system.

Each layer builds on the next. Playbooks give you the strategy. Agents do the work. Skills are the commands you type. Workflows chain them into pipelines.

P

Playbooks

The Strategy

The why and how. Frameworks, methodologies and decision trees extracted from real client work.

e.g. Free Tools SEO

→

A

Agents

The Workers

Specialized AI workers that run autonomously. Each has its own tools, context and knowledge base. They work in parallel.

e.g. SEO Analyst

→

/

Skills

The Commands

Slash commands you type in the terminal. Each one produces a specific deliverable. Type it, get a result.

e.g. /free-tools

→

⇅

Workflows

The Pipelines

Skills chain together into multi-step pipelines. One input, multiple outputs. Runs end to end without intervention.

e.g. /free-tools → /agent-factory

Example: Free Tools SEO Pipeline

Playbook defines the strategy → /free-tools generates 50 tool blueprints → /agent-factory builds them in parallel → /seo-audit tracks rankings

ViralBrain built 50 tool pages in one afternoon using this exact pipeline. 47 succeeded. 45 minutes.

"I was at level 4 on Claude Code. After installing David's system, I jumped to level 6 in a weekend. I finally plugged in my data sources, set up tmux, and got my first automated audit running. The wow moment was when the browser opened and I saw a visual dashboard built from my actual data."

Community Member

After testing the /level-up skill

The Architecture

Built the right way. Not a hack, not a shortcut.

Most "AI systems" are a CLAUDE.md file and some prompts. This is a properly architected second brain with four layers that compound on each other.

01

Memory Layer

Persistent, cross-session memory system. Client profiles, extracted patterns, lessons learned, correction logs. The brain remembers your ICP, your positioning, your funnel metrics, your competitive landscape. It gets smarter every session, not dumber.

02

Data Connection Layer

The brain guides you on which tools to connect based on your goals. Communication (Slack, Gmail, WhatsApp), knowledge (Notion, Google Drive), analytics (PostHog, GSC, your CRM), database (Supabase or local). We don't just dump a list of MCPs: we help you build the right stack for your business.

03

Methodology Layer

100+ playbooks organized into 8 categories. Strategy and positioning (Dunford, Sharp, JTBD). Sales (SPICED, MEDDPICC). Demand gen (ABM, StoryBrand). Copywriting (Schwartz, Copyhackers). SEO/GEO (16 playbooks). Pricing, AI agents, analytics. This is the GTM knowledge base.

04

Automation Layer

100+ skills that chain together into workflows. /plan creates the strategy. /work executes it. /review checks quality. /learn extracts patterns. Plus specialized skills: /gtm-roadmap, /audit, /research, /linkedin, /carousel, /deck. Each one is a full pipeline, not a single prompt.

Your Data, Connected

We guide you on exactly which tools to connect. And how.

The brain's core (skills, agents, playbooks, workflows) lives in the cloned repo. MCP is an optional add-on that connects the brain's knowledge to your tools via Model Context Protocol. It's not about how many integrations exist. It's about which ones matter for your business. During onboarding, we figure out where your data lives and help you plug in the right sources.

Your Communication

Slack, Gmail, WhatsApp, Calendar
Where your customer conversations live
Where your team alignment happens

Your Knowledge

Notion, Google Drive, Docs, Sheets
Where your strategy docs live
Where your processes are documented

Your Analytics

PostHog, Google Search Console, your CRM
Where your funnel metrics live
Where you measure what's working

Your Database

Supabase, SQLite, or bring your own
Where your brain stores what it learns
Your data, your machine, your control

MCP is optional but powerful. The brain works without it: skills, agents and workflows run from the repo alone. When you're ready to connect your tools, the brain tells you what to set up based on your goals, and the Kickstart/Done-With-You packages include hands-on configuration.

The Library

12 categories. 100+ playbooks. Every GTM framework you need, plus a few you won't find anywhere else.

Original methodology from real growth consulting engagements, combined with canonical frameworks and proprietary approaches validated by David and a practitioner community running real campaigns. Not textbook theory: battle-tested, sequenced, actionable playbooks for B2B and B2C.

11

Strategy & Positioning

GTM roadmap, positioning canvas, mental availability, JTBD, category design, growth loops, PMF signals, market sizing, SWOT

8

Sales & Revenue

Cold outreach, DIY sales intel, revenue architecture, SPICED, MEDDPICC, Challenger, Gap Selling, PLG playbook

16

SEO, pSEO & GEO

Programmatic SEO, listicle machine, GEO for LLMs, agent-readable sites, DataForSEO, tech SEO for AI search, content quality control

9

Copywriting & Messaging

5 levels of awareness, voice-of-customer mining, PAS/AIDA/PASTOR, narrative design, landing page copy, content engine

9

Funnel & Demand Gen

Funnel audit, lead magnet pipeline, Customer Value Journey, StoryBrand, ABM tiers, AARRR, North Star, ICE/RICE

6

Outbound & ABM

ABM planning, signal scanning, multi-channel sequences, event intel, partner pitches, prospect research

5

Sales Enablement

Battlecards, objection banks, demo scripts, ROI calculators, call prep briefs, win/loss analysis

14

AI, Agents & A2A

Agent swarms, MCP config, A2A protocol, headless pipelines, collaborative brain, model routing, security hardening

6

Analytics & Reporting

KPI dashboards, funnel reports, weekly reports, cohort analysis, attribution models, experiment tracking

4

Visual & Creative

Landing pages, animated infographics, ad copy banks, social media asset kits. All generated as HTML/SVG.

4

Pricing & Monetization

Value-based pricing, Van Westendorp, tier design, monetization loops, packaging strategy

8

Retention & Ops

Churn analysis, onboarding flows, winback campaigns, client intake, invoicing, community health

See It in Action

This is what it looks like when the brain runs.

Type a command, get a deliverable. Every output is visual, shareable and built from your actual data.

Terminal — /audit

$ /audit https://acme-saas.com

Running funnel audit...

✓ Homepage messaging analysis — weak value prop, no social proof above fold

✓ CTA effectiveness scan — 3 competing CTAs, no primary action

✓ Trust signals audit — missing: logos, case studies, security badges

✓ Competitive positioning — 4 competitors analyzed via subagents

✓ SEO/GEO readiness — no schema markup, 0 AI search signals

→ Opening report in browser...

Report: ~/Desktop/build/acme-saas-audit.html

localhost:8080/acme-saas-audit.html

GTM x AI Funnel Audit / Acme SaaS

34

Overall Score

2.1s

Load Time

0

Trust Signals

3

Competing CTAs

Critical Issues

No social proof above the fold. Add 3-4 logos or a customer quote.

Value proposition is feature-focused, not outcome-focused. Rewrite using JTBD framework.

Missing schema markup for AI search. Zero GEO signals detected.

Terminal — /gtm-roadmap

$ /gtm-roadmap acme-saas

Phase 1: Discovery & Audit

✓ Loading client profile from memory...

✓ Pulling Slack context (14 relevant threads)

✓ Pulling Notion strategy docs (6 pages)

✓ Running competitive scan (5 competitors, parallel subagents)

Phase 2: Strategy & Recommendations

✓ ICP refinement (applying Sharp + Dunford frameworks)

✓ Positioning canvas generated

✓ Funnel gap analysis complete

Phase 3: Roadmap & Deliverables

✓ 90-day roadmap with 24 action items

✓ Priority matrix (ICE scoring applied)

→ Opening strategy deck in browser...

Deck: ~/Desktop/build/acme-saas-gtm-roadmap.html (16 slides)

Terminal — /research (parallel agents)

$ /research "competitor landscape B2B project management"

Launching 5 research agents in parallel...

Agent 1: Asana ✓ done 42s

Agent 2: Monday.com ✓ done 38s

Agent 3: ClickUp ✓ done 45s

Agent 4: Notion ✓ done 31s

Agent 5: Airtable ⟳ running 51s

✓ All 5 competitors analyzed in 52 seconds

→ Competitive matrix, pricing comparison, positioning gaps saved to memory

localhost:8080/gtm-dashboard.html

GTM x AI GTM Dashboard / March 2026

Pipeline

€247K

+18% vs last month

MQLs

143

+31% vs last month

Win Rate

24%

-3% vs last month

Funnel This Month

Visit

Lead

MQL

SQL

Won

Top Channels

LinkedIn41%

Organic28%

Referral19%

Terminal — Content Workflow

$ /linkedin "programmatic SEO is dead, long live GEO"

✓ Loading writing style from memory (voice DNA: direct, data-backed, provocative)

✓ Applying hook framework (curiosity gap + credibility anchor)

✓ Post generated (1,847 chars, grade 5 readability, score: 84/100)

→ Preview: ~/Desktop/build/linkedin-geo-post.html

$ /carousel "same topic, 10 slides"

✓ Carousel PDF generated (10 slides, 1080x1350px, Space Mono)

→ Sent to Rakib's design queue

Memory System — What the brain remembers about you

Your ICP

B2B SaaS, Series A-B
$1-10M ARR
10-100 employees
EU + US markets

Your Positioning

"The only platform
that does X for Y
without Z"
Updated 3 days ago

Your Voice

Direct, data-backed
No Oxford commas
No em dashes
Provocative hooks

Lessons Learned (47 entries)

> "Never lead with features for enterprise prospects"
> "MEDDPICC works better than SPICED for deals >€50K"
> "LinkedIn carousels outperform text posts 3:1 for lead gen"

Active Clients (3 profiles)

> Acme SaaS — Series A, PLG pivot, Q2 launch
> FinCo — Enterprise, MEDDPICC, 6-month cycle
> DevTools Inc — Seed, content-led, dev audience

What the deliverables look like.

Every output is visual, shareable and presentation-ready. Here are examples of what the brain produces.

GTM x AI Animated Infographic

Click-Through Explainer

GTM Engine Architecture

Animated scene-by-scene walkthroughs with staggered reveals, progress bars and navigation dots. Used for client presentations, investor decks and strategy explainers.

Screenshot placeholder

GTM x AI Strategy Deck

16-Slide Presentation

Full GTM strategy decks with competitive analysis, positioning, funnel diagnostics and 90-day roadmaps. Executive-ready, branded, shareable.

Screenshot placeholder

GTM x AI Performance Marketing

Campaign Dashboard

Campaign performance tracking with channel attribution, conversion metrics and ROI calculations. Built from your actual analytics data.

Screenshot placeholder

GTM x AI LinkedIn Carousel

Lead Magnet / 10 Slides

LinkedIn carousels generated from playbooks. Black background, Space Mono, 1080x1350px. Ready for design handoff or direct publishing.

Screenshot placeholder

This Brain is Alive

Not a static download. A living, evolving system.

New playbooks, new frameworks, new integrations get pushed directly to your repo. A simple git pull brings everything up to date. No re-downloading, no version management. The brain stays current because it's connected to a living system built by an active practitioner community.

A2A Protocol playbook added

New

Mar 2026

GEO: Optimizing for LLMs framework

New

Mar 2026

Agent-Readable Websites playbook

New

Mar 2026

DataForSEO keyword research automation

New

Feb 2026

Security hardening playbook updated

Update

Feb 2026

LinkedIn algorithm intelligence (62K posts)

Data

Jan 2026

Updates are included for 12 months. After that, new playbooks are available as optional add-ons.

"A consultant analyzed 5 competitors. ChatGPT took 45 minutes and only completed 3. Claude Code with David's subagent setup took 20 minutes and completed all 5 simultaneously."

Competitive Analysis Test

Using /research with parallel agents

"342 people signed up with zero paid promotion. It was the 4th CTA buried in a single LinkedIn post. One install, and you get the system I use across every client engagement."

David Arnoux

Creator, GTM x AI Second Brain

You're Not Alone

A community of builders, not lurkers.

When you install the brain, you join a WhatsApp group of other users. We debug together, share best practices and push each other to get more out of the system. I'm in there daily.

WhatsApp Support Group

Direct access to me and other brain users. Ask questions, share wins, debug issues. Same questions come up 80% of the time, so answers are fast.

Community Access

A growing community of GTM x AI practitioners sharing playbooks, workflows and best practices. Exchange ideas, adapt frameworks to your use case, learn from others building with the same system.

Weekly Best Practices

New MCPs discovered, new workflows tested, new frameworks validated. Pushed to the repo weekly. The community feeds the system.

David's Debugging

I'm building on this system every single day. When something breaks or improves, you get the fix. When a client engagement teaches me something new, you get the playbook.

The Difference

This is not incremental improvement.

Without the Brain

Generic Claude outputs, no GTM depth
Re-explain your business every session
3 weeks of discovery before any outputs
Manual data gathering across 10+ tools
No structured audit methodology
Positioning advice from a textbook
SEO strategy that ignores AI search
No automated skills or workflows
Alone, debugging in the dark

With the Brain

Real GTM consulting methodology baked in
Persistent memory of everything about your business
First audit output in under an hour
Optional MCP layer connects your tools (Slack, Notion, CRM)
100+ automated workflows for every GTM task
Positioning built on Sharp, Dunford, real data
16 SEO/GEO playbooks including AI search
100+ specialized agents working in parallel
WhatsApp community of builders + David

How Is This Different?

"Can't I just use OpenClaw or build my own?"

Short answer: yes, you could. Long answer: you'd spend months building what's already here, with none of the GTM expertise baked in. Here's the honest comparison.

	GTM x AI Brain	OpenClaw	DIY Setup
GTM knowledge	100+ playbooks from real consulting engagements	None	Whatever you build yourself
Memory system	Structured: clients, patterns, lessons, corrections	Basic file access	Months to design properly
Automated skills	100+ pre-built GTM workflows	100+ generic skills (12% flagged malicious)	Build from scratch
Setup support	Guided onboarding + 1:1 with David	GitHub docs, community forums	You're on your own
Community	WhatsApp group + practitioner community	Discord, Reddit	None
Security	Human-in-the-loop, curated skills	Critical CVE disclosed, marketplace risks	Depends on your setup
Time to value	Day 1: first audit running	Hours to days (general tasks)	Weeks to months
Updates	New playbooks pushed via git, 12 months free	Open-source updates	Only if you build them
Cost	€497 - €2,297 one-time	Free (+ $5-30/mo API)	Free (+ your time)

OpenClaw is a brilliant general-purpose agent. NemoClaw adds enterprise security on top. But neither comes with GTM methodology, structured business memory, or a community of practitioners. That's what you're buying here: not the infrastructure, but the expertise and the community.

Who This Is For

Built for operators who want leverage.

Founders (Seed to Series B)

You're doing GTM yourself because you can't afford a full team yet. You need frameworks, not another advisor telling you to "find product-market fit." Install the brain, run /audit, get a roadmap. Same quality a $15K consultant would deliver.

Growth & Marketing Leaders

You know what good GTM looks like. You need execution leverage: automated audits, competitive research in 20 minutes, content pipelines, SEO engines. The brain handles the heavy lifting so you can focus on strategy.

Fractional CMOs & Consultants

You serve multiple clients. You need a reusable system: plug in a new client's data, run the audit, generate the roadmap, deliver the deck. Same quality, fraction of the time. This is how I run my own practice.

RevOps & Sales Leaders

SPICED discovery frameworks, MEDDPICC qualification, pipeline diagnostics, revenue architecture. All pre-built, all connected to your CRM data. Stop building spreadsheets and start closing.

Content & SEO Teams

16 SEO/GEO playbooks. Programmatic SEO engine. Content production pipeline. LinkedIn algorithm intelligence from 62K+ posts. AI search optimization before your competitors even know it exists.

AI-Curious Professionals

54% of second brain buyers have never opened a terminal. The Kickstart package means we configure everything from your questionnaire. If you can fill out a form, you can run this system.

"I built a complete content automation system in 2 days. The brain already knew the frameworks, I just pointed it at my data and let the agents run. Three blog posts, two LinkedIn carousels and a lead magnet, all in my voice, all data-backed."

Early Beta Tester

Content team lead, B2B SaaS

"The difference between asking Claude for GTM advice and using David's brain is like the difference between Googling symptoms and seeing a specialist. Same tool, completely different output. The playbooks are specific, sequenced and actually actionable."

Community Member

Fractional CMO

"It nicely reviewed my company website for branding, tone of voice and product info. It challenged me on my revenue goals, did a sanity check on the numbers, then started grilling me on positioning. Scratching the surface but for someone having their first experience with this, it will be impressive."

Mateusz Krawczynski

Second Brain Platform Operations

Pricing

One-time purchase. Your system. Forever.

No subscription from me. You own the repository. Free updates for 12 months via git pull. You'll need Claude Pro ($20/mo from Anthropic, billed separately).

Self-Install

€497

One-time purchase

Full repository (100+ playbooks)
100+ automated skills
100+ specialized agents
MCP configuration templates
Step-by-step setup guide
12 months free updates via git pull
WhatsApp community support

Get Started

Kickstart

€1,597

One-time purchase

Everything in Self-Install
60-min 1:1 session with David
Personalized onboarding questionnaire
MCP connections configured for you
First audit run together, live
14 days priority support
WhatsApp community access

Get Started

Done-With-You

€2,297

One-time purchase

Everything in Kickstart
2-hour deep dive with David
Full infrastructure deployment
Custom agents for your workflow
All data sources connected
First dashboard built live
30 days priority support
WhatsApp community access

Get Started

If the brain saves you 5 hours per week and your time is worth €100/hr, the Kickstart pays for itself in just over 3 weeks.

Works Everywhere

Claude Code or Claude Cowork. Same brain.

Both Claude Code (terminal) and Claude Cowork (browser) need the repo cloned locally. That's where skills, agents and workflows live. MCP is an optional add-on that connects the brain's knowledge to your other projects. Whether you're a terminal power user or prefer the browser, the brain adapts.

Claude Code (Terminal)

Full power. Clone the repo, run skills directly. Agent swarms, parallel processing, tmux orchestration, cron automation, headless pipelines. For power users who want maximum control.

Claude Cowork (Browser)

Same repo, same playbooks, same skills. Clone the brain, open it in Cowork. Friendlier interface for teams and professionals who prefer a visual environment.

Who Built This

I've spent 22 years in growth. Ran a company to €20M+ revenue. Trained 500+ teams on GTM strategy. Consulted for companies from seed to Series C across Europe. I now run 7 ventures generating revenue semi-autonomously, moving to fully autonomous. Last months I realized I could fit all of it into one system. And I have.

This isn't a side project. This is my daily operating system. I use it across every client engagement, every venture, every community session. When I close a consulting call, I run /learn and the brain extracts patterns. When I start a new client, I run /audit and the brain builds a roadmap. When I create content, I run /linkedin and the brain writes in my voice.

Every playbook in this brain was extracted from real work. Every skill was built because I needed it. A growing community of practitioners stress-tests it daily. This is the most complete GTM second brain in the ecosystem, and it gets better every week.

"David basically put himself out of a job with this thing. Everything he does for clients, the discovery, the audit, the positioning, the roadmap, it's all in the brain. The difference is he spent decades learning it and you can install it in an afternoon."

Iwo Szapar

AI Implementation Expert & Second Brain Platform Founder

"I've built AI systems for years. David's second brain is the first time I've seen someone package real consulting methodology into something Claude can actually execute. The playbooks aren't generic, they're sequenced the way a senior strategist would run an engagement. It challenged me on my own positioning within 10 minutes."

Walid Boulanouar

CTO & AI Architect

"I pointed it at my business and within minutes it had pulled my website, analyzed my positioning, mapped out competitors I hadn't considered and built a gap analysis. Then it started asking me hard questions about my ICP that I didn't have answers to. That's when I realized this isn't a tool, it's a thinking partner."

Aurelien Arnoux

Tech Executive & Early Tester

Frequently Asked Questions

Do I need to know how to code?

No. 54% of second brain buyers have never opened a terminal before. The Kickstart package means we configure everything from your questionnaire answers. Once it's running, you interact by typing plain English. If you can fill out a form, you can run this system.

What do I need to get started?

Claude Pro subscription ($20/mo from Anthropic, billed separately). A GitHub account (free tier works). That's it. The brain runs on your local machine. Your data stays local. Nothing touches our servers.

I already have a Claude Code setup. Do I start over?

No. You clone the brain repo alongside your existing setup. We run a quick audit of what you have, cross-check it with the recommended architecture, then add what's missing. You can also add the brain's MCP layer to connect its knowledge and playbooks into your other Claude Code projects. No conflicts, no overwrites.

Does this work with Claude Cowork?

Yes. Clone the repo and open it in Cowork. All playbooks, skills and agents work the same way. MCP is an optional add-on you can layer on top. Same brain, different interface.

What if my use case isn't pure GTM?

The brain is GTM-focused but includes adjacent modules: fundraising basics, hiring frameworks, product-market fit diagnostics, community building, AI adoption for organizations. If you're doing any form of business growth, there's coverage here.

Is this a subscription?

No. One-time payment. You own the repository forever. Free updates for 12 months included via git pull. After that, new playbooks are available as optional add-ons. The only recurring cost is your Claude Pro subscription from Anthropic ($20/mo).

What's the difference between this and just using Claude?

Claude is brilliant but generic. This brain has real GTM methodology baked in from decades of consulting: specific frameworks, specific sequencing, specific recommendations. It knows when to apply Sharp vs Dunford. When to use SPICED vs MEDDPICC. When to push bold messaging vs conservative. The difference is hours saved per week and significantly better output quality.

Where is my data stored?

On your machine and in your GitHub repo. MCP connections authenticate through your own accounts. Your data never touches our servers. You control everything. If you want a queryable database later, you can bring your own Supabase instance.

What's the difference between Self-Install, Kickstart and Done-With-You?

Self-Install: you get the full repo and configure it yourself with the setup guide. Kickstart: 60-minute 1:1 session with David where we configure everything from your questionnaire, connect your MCPs and run your first audit together. Done-With-You: 2-hour deep dive, full infrastructure deployment, custom agents built for your workflow, all data sources connected, first dashboard built live.

How do updates work?

New playbooks, frameworks and integrations are pushed to the repo. Run git pull to get the latest. Updates are free for 12 months; some future additions may be premium add-ons.